Creating a Google Developer Account to Publish Your App

Updated on 14. November 2023 by Jan Bunk

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You are not logged in. This guide can only be completed if you have converted your website into an app with webtoapp.design.
This guide is part of the app publishing process. You should only complete it when asked to in the app publishing timeline.

Now that you've created your app with webtoapp.design you will need a Google developer account to publish your app in the Google Play Store. We have previously explained why it's important to create your own developer account and why you shouldn't share it with other people. So let's see how you can register a Google developer account.

To get started, simply visit the signup page here: Google Developer Account Registration

You might first need to sign into your Google account, or create one if you don't have one yet.

First you need to choose between a personal or an organizational account. If your app is for your business, choose an organizational account.

We highly recommend registering an organizational account, since Google has introduced a difficult app testing requirement for personal accounts. If you register a personal developer account, you will need 20 people to test your app for 14 days before you can publish it.

If you picked the organizational account, you'll first need to provide some information about the organization, such as the name, size and address.

Like Apple, Google also requires the D-U-N-S number of your company to register an organizational developer account. While Apple limits their organizational developer account to organizations that are legal entities (e.g. a corporation, limited partnership or a limited liability company), Google doesn't seem to have this limitation, so anyone who can get a D-U-N-S number can register an organizational Google developer account. Here is how to find or request the D-U-N-S number for your company.

On the next page, you'll be asked about your previous experience with the Google Play Console. It's good to write a couple of sentences here, for example you could write (in your own words) that you've hired app developers to create your app and that you'd like to publish that app now.

The following page will ask you for some more information, including:

  • Developer Account Name - This will be shown in the Google Play Store below your app's name as the name of the app developer. Typically, you use your company name here.
  • Contact E-mail Address - This e-mail is not shared publicly, it's just for Google's communication with you. Make sure you click the "Verify email address" button below the e-mail field.
  • Contact Phone Number - This phone number is not shared publicly, it's just for Google's communication with you. Make sure you click the "Verify phone number" button below the phone number field.
    Please use this format for the phone number: +(Country code)(Area code)(Phone number) for example: +491234567890

On the last page you'll be asked about how many and what kinds of apps you want to publish. In most cases, you'll select that your app falls into "None of the above" categories, unless it's actually in one of these regulated industries.

Once you've filled in the necessary information, you need to pay the $25 one-time registration fee. At the time of writing, this fee can only be paid using a credit or debit card, so make sure you have your card nearby.

Afterwards you'll be asked to verify your or your organization's identity. After submitting, it will take a couple of days until the verification is complete and you can publish your apps.

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Author Jan Bunk
Written by
Jan Bunk

Hi, I'm Jan! I created webtoapp.design in 2019 while studying computer science in university. A lot has changed since then - not only have I graduated, but it's also no longer just me running webtoapp.design. We've grown to a global, fully remote team and have gathered lots of experience around app development and app publishing. We've created and published hundreds of apps in the app stores, where they've been downloaded hundreds of thousands of times.