How to Set up the Store Settings in the Google Play Console

Updated on 5. September 2025 by Jan Bunk

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This guide is part of the app publishing process. You should only complete it when asked to in the app publishing timeline.
Open the "Store Settings" page in the Google Play Console.

Click "Edit" at the top right.

A screenshot of the app category section in the Google Play Console.

Select a category and then click the save button at the bottom right.

Apps in the categories "Medical" and "Health & Fitness" can only be published in organizational Google developer accounts. If you're using a personal developer account, don't select those categories.
Apps in the categories "Social", "Dating" and "News & Magazines" require filling out additional questionnaires, so we recommend avoiding them.
A screenshot of the app category dropdown popup.

You can optionally click "Manage tags" and select tags related to your app now.

Next, scroll down and click "Edit" on the contact details section.

A screenshot of the store listing contact details section.

Enter a contact e-mail address. This e-mail will be publicly visible in the Google Play Store.

If you want, you can also enter your website and phone number.

Afterwards, click "Save and publish".

A screenshot of the e-mail input field.

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Author Jan Bunk
Written by
Jan Bunk

With a background in computer science, Jan founded webtoapp.design and developed the underlying software to convert websites into apps. With experience and feedback gathered from hundreds of published apps, he strives to write easy to follow guides that help you with everything related to app creation, publishing and maintenance.